Celebrate the Year of the Dragon in style with these stunning new collections from all of your favorite fashion houses.

2024 marks the Year of the <a href="https://www.lofficielsingapore.com/fashion/fendi-pokemon-fragment-fashion-collaboration-collection-bags-details-2024" target="_blank" title="Your First Look at FENDI x FRGMT x POK&Eacute;MON Collab Celebrating the Year of the Dragon" rel="noopener">Dragon</a> and the beginning of a new Zodiac cycle, ushering in a new period symbolizing strength, resiliency, rebirth, and growth. The Lunar New Year, beginning on February 10, signals the end of the previous Year of the Rabbit. In celebration of this new era, six fashion houses have created collections symbolic of the Year of the Dragon, offering everything from dragon motif engraved <a href="https://www.lofficielsingapore.com/jewellery/less-is-more-with-latest-franck-muller-vanguard-slim-skeleton" target="_blank" title="Less is More with Franck Muller's Latest Vanguard Slim Skeleton" rel="noopener">timepieces</a> to Pok&eacute;mon-emblazoned handbags. Here, explore the best the fashion world offers in recognition of this Lunar New Year and a brand new <a href="https://www.lofficielsingapore.com/fashion/which-designer-brand-are-you-based-on-zodiac-sign-astrology-fashion" target="_blank" title="What Designer Brand Are You Based On Your Zodiac Sign?" rel="noopener">Zodiac</a> cycle.&nbsp;

Dragon Claw Necklace from Swarovski's Year of the Dragon Collection. Photo courtesy of Swarovski.

<a href="https://www.lofficielsingapore.com/jewellery/swarovski-jewellery-wonder-holiday-campaign-glitzy-season-gifting" target="_blank" title="Swarovski&rsquo;s Celebrate Wonder Holiday Campaign Invites Us to a Glitzy Season of Self-Love" rel="noopener">Swarovski</a>, the famed luxury jewellery retailer, has released a campaign in celebration of the Year of the Dragon. The jewellery collection, which includes both the dragon and the phoenix as subjects, unites the strength of the dragon and the harmony of the phoenix in a collection representative of good luck and prosperity in the Lunar New Year. Swarovski presents these virtues through its signature <a href="https://www.lofficielusa.com/beauty/how-to-try-crystal-eyeliner-beauty-trend-euphoria-makeup" target="_blank" rel="noopener">crystal</a> jewellery, including a variety of bracelets, earrings, and necklaces, all fit for an elegant, glamorous celebration.
In addition to the Dragon and Phoenix Collection, Swarovski has released a Zodiac Dragon Collection&mdash;featuring a miniature dragon charm, fashioned out of crystals, which adorns eye-catching bracelets and <a href="https://www.lofficielsingapore.com/fashion/best-accessories-pearl-necklaces-jewellery-shopping" target="_blank" title="14 Pearl Necklaces That Elevate Any Outfit" rel="noopener">necklaces</a> and is accompanied by a lucky coin and pearls, which symbolize long-lasting luck and fulfillment&mdash;as well as a re-imagination of the Iconic Swan Collection, a limited Year of the Dragon-themed Crystal Rock Oval Watch&mdash;one of Swarovski's emblematic watch styles&mdash;and finally, a <a href="https://www.lofficielsingapore.com/living/celebrity-homes-take-inspiration-from-lily-allen-david-harbour-ashley-tisdale-zooey-deschanel-bryce-dallas-howard-paris-hilton" target="_blank" title="5 Celebrity Homes to Take Inspiration From" rel="noopener">home</a> collection. Through a variety of pieces across several collections, Swarovski celebrates the Lunar New Year, and ushers in a new year full of luck, prosperity, and majesty, perfectly befitting the Year of the Dragon.&nbsp;

Prada Lunar New Year 2024 Campaign. Photo courtesy of Prada.

In celebration of the Lunar New Year, <a href="https://www.lofficielsingapore.com/fashion/every-look-prada-spring-summer-2024-milan-fashion-week-runway-fashion-celebrities" target="_blank" title="Structure, Fluidity, and Movement at Prada's Spring/Summer 2024 Show" rel="noopener">Prada</a> presents an exclusive selection of men's and women's ready-to-wear pieces. To mark the occasion, the luxury fashion house shot a campaign reminiscent of arthouse cinema aesthetics, imbuing images with a characteristically deep, rich colour palette, resulting in a series of touching portraits that perfectly capture the joy, festivity, and optimism that the Year of the Dragon brings. In this project, Prada collaborated with actress and supermodel Du Juan and model Zhao Lei, the face of a film currently on display at <a href="https://www.lofficielsingapore.com/fashion/pradasphere-ii-the-prada-exhibition-fashion-art-event-arrives-in-shanghai-china" target="_blank" title="Pradasphere II Unveiled: Prada's Iconic Exhibition Lands in Shanghai" rel="noopener">Pradasphere II</a> in <a href="https://www.lofficielsingapore.com/fashion/louis-vuitton-womens-pre-fall-2024-show-shanghai-china-fashion-news-runway" target="_blank" title="Louis Vuitton Announces Pre-Fall 2024 Show in Shanghai" rel="noopener">Shanghai</a>. Among the vast collection of pieces featured in the campaign are ultra-light organza skirts, fine knitwear, patent leather loafers, the new Prada Buckle Bag, and Prada's <a href="https://www.lofficielsingapore.com/fashion/going-green-prada-re-nylon-sustainability" target="_blank" title="Prada's &quot;Re-Nylon&quot; Initiative Sees The Iconic Bag Going Green" rel="noopener">Re-Nylon</a> shirts and trousers, providing the campaign shoot with an air of elegance, majesty, and quiet strength reminiscent of the spirit of the dragon.&nbsp;

Burberry Lunar New Year Campaign. Photo courtesy of Burberry.

<a href="https://www.lofficielsingapore.com/fashion/all-the-stars-spotted-at-the-launch-of-burberry-pop-up-seongsu-rose" target="_blank" title="All The Stars Spotted at The Launch of Burberry&rsquo;s Pop-up Seongsu Rose" rel="noopener">Burberry's</a> Lunar New Year campaign and collection, inspired by classic British wardrobe archetypes, offers a fresh new twist on elements like houndstooth check. The campaign, featuring actress and brand ambassador Tang Wei, exhibits the pieces against the backdrop of the streets of Chengdu. By transforming a classic emblematic look of the brand into something wholly new&mdash;featuring a seasonal rose print and a vibrant red tone&mdash;the piece becomes a celebration of the Year of the Dragon and is reminiscent of good luck and prosperity due to the bold colour choice. The collection also features new eyewear styles alongside the revamped houndstooth check piece, resulting in a cohesive, novel take on the classic look.&nbsp;

Loewe Lunar New Year Campaign. Photo courtesy of Loewe.

To kick off the Lunar New Year in style, <a href="https://www.lofficielsingapore.com/fashion/whimsical-loewe-holidays-collection-2023-collaboration-japanese-ceramic-suna-fujita" target="_blank" title="Whisk Yourself Off to a Whimsical World with Loewe&rsquo;s Holidays Collection" rel="noopener">Loewe</a> has collaborated with three Chinese master jade artisans in the process of creating a series of pendants reflective of the cultural tradition and craft. Carvers Xiaojin Yin, Qijing Qiu, and Lei Cheng created jade pendants in several different colours and styles to express a wide variety of positive wishes for the new year, including abundance, success, and luck. These limited edition pendants are part of <a href="https://www.hommessingapore.com/style/irish-actor-jamie-dornan-is-loewe-newest-global-brand-ambassador-fashion-celebrity-news" title="Irish Actor Jamie Dornan is Loewe&rsquo;s Latest Global Brand Ambassador" target="_blank" rel="noopener">Loewe</a>'s larger <a href="https://www.hommessingapore.com/style/best-year-of-the-dragon-limited-edition-fashion-pieces-mens-cny-2023" title="The Best 'Year of the Dragon' Fashion Pieces to Get Your Hands On" target="_blank" rel="noopener">Lunar New Year collection</a>, which includes a range of jade-inspired tones in the classic Flamenco <a href="https://www.lofficielsingapore.com/fashion/the-best-peach-fuzz-fashion-pieces-to-kick-start-2024-pantone-shopping" target="_blank" title="The Best Peach Fuzz Fashion Pieces to Kick Start 2024" rel="noopener">purse</a>.&nbsp;

Sneakers from Bottega Veneta's Lunar New Year 2024 collection. Photo courtesy of Bottega Veneta.

In celebration of the Year of the Dragon, <a href="https://www.lofficielsingapore.com/fashion/chinese-actress-shu-qi-bottega-veneta-newest-global-ambassador-fashion-news" target="_blank" title="Chinese Actress Shu Qi is Bottega Veneta&rsquo;s Newest Global Ambassador" rel="noopener">Bottega Veneta</a> has released a new collection alongside a film, titled&nbsp;The First Sunrise With You, directed by Jess Jing Zou. Starring actress Shu Qi, the film explores different characters as they experience the first sunrise of the year, incorporating themes of travel and togetherness into the film and providing a foreground for the transition from one year to the next by highlighting new beginnings and precious moments with loved ones. The film showcases Bottega Veneta in motion, as characters are spotted in pieces from the collection as they stroll down the <a href="https://www.lofficielsingapore.com/fashion/chanel-spring-summer-2024-collection-every-look-paris-fashion-week-runway" target="_blank" title="The Chanel Spring/Summer 2024 Collection Does Beach-Ready Dressing Right" rel="noopener">beach</a>, drive along mountain roads, and climb rocky shores, highlighting at once the dynamic nature of the pieces as well as Bottega Veneta's vision of what is to come this year.&nbsp; The collection includes new twists on the iconic Andiamo and Sardine <a href="https://www.lofficielusa.com/fashion/top-designer-tote-bags-saint-laurent-louis-vuitton" target="_blank" rel="noopener">bags</a>, as well as eye-catching new colourways for the Orbit Sneakers.&nbsp;

Handbag from Fendi X FRGMT X Pokémon Collection. Photo courtesy of Fendi.

<a href="https://www.lofficielsingapore.com/fashion/fendi-pokemon-fragment-fashion-collaboration-collection-bags-details-2024" target="_blank" title="Your First Look at FENDI x FRGMT x POK&Eacute;MON Collab Celebrating the Year of the Dragon" rel="noopener">Fendi's</a> playful new collection, created in collaboration with Frgmt's Hiroshi Fujiwara and the beloved franchise Pok&eacute;mon, shows off the duality and sincerity at the core of the fashion house.
&ldquo;Our bag shapes are a logo themselves; they are so representative of the House. While our workmanship is another important part of our iconography. At the same time, we never want to be too precious with either &ndash; we enjoy celebrating both in new ways!" said Silvia Venturini Fendi, Fendi Artistic Director of Accessories and Menswear. "It&rsquo;s a living history that Hiroshi Fujiwara adds to with both Frgmt and Pok&eacute;mon; he&rsquo;s taken our handbags and made them into mini pop monuments."
The collection incorporates Fujiwara's renowned vision for <a href="https://www.lofficielsingapore.com/fashion/palace-gucci-a-marriage-of-italian-luxury-and-streetwear" target="_blank" title="Palace Gucci: A Marriage of Italian Luxury and Streetwear" rel="noopener">streetwear</a> and elevated multi-modality into classic Fendi silhouettes, like the <a href="https://www.lofficielsingapore.com/fashion/fendi-tiffany-and-co-join-forces-for-the-baguette-hand-in-hand-initiative" target="_blank" title="Fendi and Tiffany &amp; Co. Honour the Baguette with a Special Collaboration" rel="noopener">Baguette</a> and Peekaboo bags, creating pieces that are impressive in the creativity and craftsmanship behind them, but also in their evolutionary vision, taking one of the core themes of the Pok&eacute;mon games and bringing it to life in a new way. The collection is adorned with images of dragon-type Pok&eacute;mon, marking a wholly unique, playful way to celebrate the Year of the Dragon.&nbsp;&nbsp;

Tag Heuer Lunar New Year 2024 Collection. Photo courtesy of Tag Heuer.

To celebrate the Year of the Dragon, luxury Swiss watch label <a href="https://www.lofficielsingapore.com/jewellery/the-tag-heuer-carrera-date-returns-with-bold-new-colours" target="_blank" title="The TAG Heuer Carrera Date Returns with Bold New Colours" rel="noopener">Tag Heuer</a> has launched a limited-edition timepiece duo. In this collection, Tag Heuer's classic Carerra design is infused with the cultural significance of the Chinese Dragon, resulting in a watch that exudes majesty and power, values that stem from both sources of inspiration. The watches, crafted from <a href="https://www.lofficielsingapore.com/jewellery/tag-heuer-carrera-chronograph-2022-edition-watch-black-gold" target="_blank" title="TAG Heuer Carrera Chronograph&rsquo;s 2022 Edition Is a Vision in Black and Gold" rel="noopener">gold</a> and steel, are complete with Tag Heuer's vision of quality and finished with a sumptuous coating of red lacquer and an elegant engraving of the Chinese Dragon on the back of the watch.&nbsp;

Pieces from Sandro's Lunar New Year capsule collection. Photo courtesy of Sandro.

In their Lunar New Year collection, Sandro has embodied the spirit of the dragon through clothing, seamlessly weaving a cool urban style and an elegant mystical aesthetic together, resulting in a line of pieces that are as bold and beautiful as the mythical creature they draw from. Both the men's and women's collections rely on the idea of the elevated basics, combining casual elegance with the classic fiery energy of the dragon, two themes that come together in perfect harmony in the pieces.&nbsp;

Piaget Lunar New Year 2024 collection. Photo courtesy of Piaget.

As the start of a new Zodiac cycle, the Year of the Dragon is one that symbolizes hope, rebirth, and power&mdash;ideals that come together in a harmonious, elegant blend through Piaget's Lunar New Year collection. The timepieces pay homage to both the dragon and the phoenix, two traditional symbols of revitalization and renewed strength. In keeping with Piaget's tradition of excellence in craftsmanship, the Altiplano timepieces are created in beautiful blue, orange, and red hues, and finished with a dial made of elegant white mother of <a href="https://www.lofficielsingapore.com/fashion/best-accessories-pearl-necklaces-jewellery-shopping" target="_blank" title="14 Pearl Necklaces That Elevate Any Outfit" rel="noopener">pearl</a>, while the High Jewelry collection showcases the house's commitment towards artistry in engraving through an expertly done gold dragon motif, complete with a mystical black opal set in the clutches of the engraved dragon.&nbsp;

Celebrate the Year of the Dragon With These Fashionable Lunar New Year Collections

Tags

Related Articles

Watches & Jewellery

Blackpink's Jennie Stars in Chanel's New Coco Crush Campaign

Fashion

Your First Look at FENDI x FRGMT x POKÉMON Collab Celebrating the Year of the Dragon

Fashion

5 Tips to Improve Your Next Vintage Shopping Trip

Recommended posts for you

Fashion

Louis Vuitton Unveils a Magical Christmas Carousel This Holiday Season

Watches & Jewellery

Han So-hee, Alexa Chung and More Front Boucheron's 'Gates of Wonders' Campaign

Beauty Awards

L'Officiel Singapore Beauty Awards 2024: Best Fragrances

Fashion

Longchamp's Spring 2025 Collection is Getting Us to Rethink Pink!

Culture

Lisa of Blackpink Dazzles Singapore with Sold-Out Solo Fan Meet

Fashion

All of Ariana Grande & Cynthia Erivo's Best Looks from 'Wicked' Promotional Tour

Watches & Jewellery

Examining Van Cleef & Arpels' Lady Arpels Brise d’Été watch

Fashion

4 Timeless and Versatile Handbags for Fall/Winter 2024