Annoushka Ducas is never without her good luck charms – in fact, she designed an entire jewellery collection around lucky talismans

From the Duchess of Cambridge to Rihanna, some of today&rsquo;s most extraordinary women have worn the versatile creations of jewellery designer&nbsp;<a href="http://www.annoushka.com" target="_blank">Annoushka Ducas</a>. From her studio in Chelsea, London, we chat with her&nbsp;about the latest collection from her eponymous brand, and her personal relationship with jewellery.

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What does jewellery mean to you?

Jewellery is a very emotive and intensely personal thing for me and my designs are reflective of this: It is so important to me that every piece should tell a story and have a very particular meaning for the wearer. Playfulness and vibrancy are at the heart of all of my designs, combined with a strong narrative and a real sense of romance. Every piece is designed to be cherished and handed down: I want my collections to sit alongside heirloom jewels in a fresh, contemporary way. I am inspired by everything &ndash; from my travels to my daughters Chloe and Marina, who always ensure that I have my finger on the pulse.&nbsp;

Annoushka Ducas.jpg

Ebony drop earrings

Charm necklace

Tassel earrings

Your latest collection, Touch Wood, is very much inspired by superstition and your Russian roots.

<a href="https://global.annoushka.com/global/shop-by-collection/touch-wood.html" target="_blank">Touch Wood</a> is one of the most personal, nostalgic collections I have ever designed. I have always believed that fortune plays a big part in our lives and I want these pieces to act as personal talismans. As a little girl, I often travelled to Russia with my Russian mother who imported quarter horses back into the UK. She had a beautiful wooden ring that she would instinctively touch in moments of uncertainty and this sense of comfort is something I tried to capture in this collection. We are living in very uncertain times and I wanted to design something talismanic, which provides a feeling of hope and protection. Each design features a piece of ebony so that the wearer is always touching wood. I have such strong memories of my trips to Russia with my mother and even as a little girl, I was so struck by the beautiful wooden churches that we saw so often on our travels. I wanted to capture the gorgeous domes and spires in this collection; they are so striking in their simplicity.

&quot;Playfulness and vibrancy are at the heart of all of my designs, combined with a strong narrative and a real sense of romance.&quot;&nbsp;

Who do you design for?

I design my jewellery with remarkable women in mind and I am thrilled that some of the most beautiful and accomplished women in the world have worn my jewellery over the past few years. I think my jewellery appeals to the woman who is looking for something unique; who isn&rsquo;t afraid to be different. I love colour and my jewellery features vibrant stones that I have collected along my travels &ndash; so there is a real statement element in my designs. I want to give women confidence to experiment with their jewellery &ndash; whether it&rsquo;s mixing different types of gold or stacking earrings. More is more and anything goes when it comes to my jewellery!&nbsp;

Meet the Jewellery Designer to the Stars

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