Louis Vuitton’s Artistic Director of Women’s Collections, Nicolas Ghesquière chose Isola Bella in Italy for the showing of the Maison’s Cruise 2024 collection — the brand calls it a “botanical Cruise”, “populated by drifting creatures that abandon aquatic dwellings for the discovery of terrestrial wonders”. Here, Ghesquière tells us all you need to know!

Creative director Ian Griffiths finds inspiration in Nordic tales, midsummer traditions, and Selma Lagerlöf.

Think fairy princess meets mermaidcore — but make it high fashion.