The K-pop sensation is bringing her versatility and style to the luxury House.

Prada has announced <a href="https://www.lofficielsingapore.com/fashion/charting-karina-aespa-best-off-duty-style-mz-trends-celebrity-fashion" title="Charting 'AI Goddess' Karina of Aespa's Best Off-Duty Looks" target="_blank" rel="noopener">Karina</a>, the charismatic leader of the immensely popular K-pop group <a href="https://www.lofficielsingapore.com/fashion/aespa-ningning-stars-versace-unveils-new-kleio-bag-campaign-accessories-fashion-celebrity-news" title="Aespa's NingNing Stars in Versace's Unveiling of Their New Kleio Bag" target="_blank" rel="noopener">Aespa</a>, as its newest global ambassador. The Italian luxury powerhouse continues to embrace the K-pop wave, deepening its connection to the South Korean music industry. This follows last year&rsquo;s appointment of the seven-member sensation <a href="https://www.lofficielsingapore.com/culture/april-2024-cover-story-enhypen-jungwon-ni-ki-bulgari-fate-tour-celebrity-kpop-interview" title="Cover Story: ENHYPEN's JUNGWON and NI-KI share an Unbreakable Bond" target="_blank" rel="noopener">Enhypen</a> as ambassadors, further signaling the brand's dedication to this cultural phenomenon.
At just 24, <a href="https://www.lofficielsingapore.com/culture/aespa-karina-lee-jae-wook-have-officially-broken-up-celebrity-kpop-split" title="Aespa's Karina and Lee Jae-wook Have Officially Broken Up" target="_blank" rel="noopener">Karina</a> has already become a prominent figure in both music and fashion. Earlier this year, she made a captivating appearance at <a href="https://www.hommessingapore.com/style/best-runway-looks-prada-fall-winter-2024-menswear-show-fashion-milan" title="Prada Reconnects with Nature For its Fall/Winter 2024 Menswear Collection" target="_blank" rel="noopener">Prada's Men&rsquo;s Fall/Winter 2024 show</a> in Milan, where her presence turned heads. She graced the event in one of Prada&rsquo;s standout looks&mdash;a silk gazar shift dress layered with superfine organza from the brand&rsquo;s Spring 2024 womenswear collection&mdash;cementing her reputation as both a fashion icon and a versatile performer.

In her new role, <a href="https://www.lofficielsingapore.com/culture/aespa-gearing-up-for-first-studio-album-release-armageddon-karina-giselle-winter-ningning" title="Aespa Is Gearing Up For Their First Studio Album Release, 'Armageddon'" target="_blank" rel="noopener">Karina</a> joins an illustrious roster of South Korean talent associated with Prada. Among them are acclaimed actor Kim Tae-ri, singers Jeon So-mi and Sana Minatozaki (a Japanese-born star from the girl group <a href="https://www.hommessingapore.com/style/asian-celebrities-spotted-at-milan-mens-fashion-week-spring-summer-2025-prada-gucci" title="All The Stylish Stars Spotted at Milan Men's Fashion Week Spring/Summer 2025" target="_blank" rel="noopener">TWICE</a>), as well as singer, songwriter, and actor Jaehyun of NCT. Enhypen also continues to represent the brand, making Karina the latest addition to this stellar lineup.
Karina&rsquo;s collaboration with Prada showcases the brand&rsquo;s forward-thinking approach, fusing fashion with the dynamic energy of K-pop. Since Aespa&rsquo;s debut in 2020 with the hit single Black Mamba, the group has captivated global audiences with their innovative concept, blending real and virtual members, and establishing themselves as pioneers in the K-pop industry. Karina&rsquo;s appointment as Prada&rsquo;s ambassador reflects both her personal influence and <a href="https://www.lofficielsingapore.com/fashion/every-look-prada-fall-winter-2024-runway-images-milan-fashion-week" title="Prada Finds Romance in the Past, Present, and Future for Fall/Winter 2024 Collection" target="_blank" rel="noopener">Prada</a>&rsquo;s commitment to staying at the forefront of cultural and style trends of today.

Aespa's Karina Officially Joins Prada as Newest Brand Ambassador

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