Baifern joins the likes of K-pop stars Taeyong, Giselle of AESPA, and girl group NMIXX as the Spanish House's roster of endorsers.

If you&rsquo;re familiar with Thai entertainment&mdash;whether that be their mainstream shows or BL dramas&mdash;the name <a href="https://www.lofficielsingapore.com/fashion/digital-cover-boldly-baifern" title="DIGITAL COVER STORY: Boldly Baifern">Baifern Pimchanok</a> would definitely pop up somewhere in the mix. Best known for her role in the international hit movie Crazy Stupid Thing Called Love with <a href="https://www.lofficielsingapore.com/fashion/all-the-celebrities-we-spotted-at-fendi-s-new-men-s-boutique-in-siam-paragon" title="All the Stars At Fendi&rsquo;s First Men&rsquo;s Boutique in Thailand" target="_blank" rel="noopener">Mario Maurer</a> back in 2010, the actress has been part of a series of popular dramas since then, including the recent Thai remake of the <a href="https://www.lofficielsingapore.com/culture/iu-park-bo-gum-netflix-new-k-drama-when-life-gives-you-tangerines-celebrity-news" title="IU and Park Bo-gum to Star in a New K-Drama 'When Life Gives You Tangerines'" target="_blank" rel="noopener">K-Drama</a> My ID Is Gangnam Beauty called Beauty Newbie co-starring <a href="https://www.lofficielsingapore.com/beauty/thai-actor-win-metawin-exclusive-interview-prada-beauty-celebrity" title="Exclusive Interview: Couch Talk with Thai Actor, Win Metawin" target="_blank" rel="noopener">Win Metawin</a>.
Her tenure in the Southeast Asian entertainment industry is undeniable and has actually garnered her 60 TV and film nominations. So it&rsquo;s no surprise that <a href="https://www.lofficielsingapore.com/fashion/loewe-fall-winter-2024-fashion-show-pfw-paris-fashion-week" title="Loewe&rsquo;s Latest Collection Brings Forth Florals for Winter" target="_blank" rel="noopener">LOEWE</a>, the Spanish House known for its ingenuity and eye for irreverent style, tapped <a href="https://www.lofficielsingapore.com/beauty/hair-trends-spice-up-holiday-christmas-festive-look-beauty-haircare-hairstyles" title="5 Hair Trends to Spice Up Your Holiday Look" target="_blank" rel="noopener">Baifern</a> as their latest Global Ambassador.
&ldquo;I am thrilled to join <a href="https://www.lofficielsingapore.com/fashion/loewe-fall-winter-2024-fashion-show-pfw-paris-fashion-week" title="Loewe&rsquo;s Latest Collection Brings Forth Florals for Winter" target="_blank" rel="noopener">LOEWE</a>, my favorite brand. I have been a huge admirer of LOEWE, not just for the designs, but also for the brand&rsquo;s ethos and distinctive mode of communication. I deeply respect Jonathan Anderson&rsquo;s dedication to craftsmanship, and I really appreciate the opportunity to embark on this journey together with <a href="https://www.lofficielsingapore.com/fashion/blackpink-lisa-loewe-handbags-favourite-pebble-bucket-bag-celebrity-style-fashion" title="Beyond Celine, Blackpink's Lisa Shows Affinity for Loewe's Latest Creations" target="_blank" rel="noopener">LOEWE</a>,&rdquo; Baifern shares.
For the announcement, the actress wears a look that is quintessentially LOEWE and showcases the playful genius of its creative director <a href="https://www.lofficielsingapore.com/fashion/loewe-spring-summer-2024-every-look-paris-fashion-week-runway-images" title="Jonathan Anderson Does Normcore His Way for Loewe's Spring/Summer 2024" target="_blank" rel="noopener">Jonathan Anderson</a>. Wrapped in an oversized knit tunic with enlarged golden buttons and a pair of outrageously baggy jeans, the actress brings her own sense of sophistication despite the audacious contemporary silhouette.

Photo courtesy of Loewe

Baifern is set to make an appearance at the brand&rsquo;s upcoming exhibition in Shanghai called <a href="https://www.lofficielsingapore.com/fashion/loewe-shanghai-art-exhibition-crafted-world-fashion-news" title="Loewe Announces New 'Crafted World' Exhibition in Shanghai" target="_blank" rel="noopener">Crafted World</a>.

Thai Actress Baifern Pimchanok Is Loewe's Newest Global Brand Ambassador

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