The collection will introduce the first bag by the K-Pop star for her fashion brand, Blanc & Eclare.

Formerly a member of&nbsp;K-Pop girl group&nbsp;Girls&#39; Generation and now a successful solo artist, fashion designer and style icon, Jessica Jung is back at the frontlines to collaborate with online retailer Zalora for an exclusive bag collection.

This will mark Jessica&#39;s&nbsp;first-ever collaboration with a Southeast Asian-based online retailer, as well as her first bag collection for her fashion line,&nbsp;Blanc &amp; Eclare. On top of ready-to-wear, the brand already offers&nbsp;eyewear, denim pieces, skincare and&nbsp;accessories.

Set to launch online on 26&nbsp;October, the collection is defined by a chic leather bucket bag&nbsp;playfully named &quot;Poppy&quot;.

The bag will come in three colours &ndash; white, pink and lilac &ndash; inspired by the colourful poppy flower fields, as well as neutral shades like black, brown and nude.

The Poppy bag will also come with an adjustable strap, allowing it to&nbsp;be worn both as a hand bag or a crossbody bag.

BLANC_ECLARE-By-Jessica-Jung-For-ZALORA_Poppy_2.jpg

BLANC & ECLARE by Jessica Jung for ZALORA

On the collaboration with Zalora, Jessica says,&nbsp;&ldquo;Zalora&nbsp;has transformed how people shop fashion in their part of the world, and we at Blanc &amp; Eclare are fortunate to have the opportunity to reach consumers and fans across the region and offer them a beautiful and practical bag collection. I am excited to share a piece of my design with more people and give them a desirable bag that will be accessible to everyone.&rdquo;

&nbsp;

The Blanc &amp; Eclare by Jessica Jung x Zalora bag collection will launch on&nbsp;all Zalora&nbsp;websites and app on 26&nbsp;October 2018.

Jessica Jung to Launch an Exclusive Bag Collection with Zalora

L’OFFICIEL SINGAPORE — September 2025

L’OFFICIEL SINGAPORE — August 2025

Jessica Jung to Launch an Exclusive Bag Collection with Zalora

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